Pricing Workshop:

How to protect your margins

when AI cuts your billable hours

A practical framework for staying profitable when work gets faster.

AI can do in seconds what used to take an hour.

That doesn't reduce client risk.
It doesn't reduce professional responsibility.
And it doesn't reduce what's at stake.

But if you continue pricing by the hour, it does make profitability harder to sustain.

This new CLE workshop shows you how to price legal work based on value, judgment, and risk...not time.

📍 Live 60-minute workshop (on Zoom)

🗓️ March 4, 2026, 12 p.m. Eastern

💲 Registration: $75

By the end of this workshop, you will be able to:

✔ Price matters confidently, even when AI accelerates delivery

✔ Separate tasks from judgment, so you stop undercharging

✔ Use a simple Value Stack framework to anchor your fees

✔ Reduce discounting and awkward end-of-matter write-offs

✔ Respond clearly when clients question you about AI and cost

This is a workshop, not a theory session or an AI demo. It's a practical reset for how you approach pricing, matter by matter.

Why this workshop is different

Most AI programs focus on tools. This one focuses on revenue.

You already know how to deliver legal work. The question now is:

How do you price it when time is no longer the most visible measure of effort?

If you've felt uneasy charging traditional hourly rates when work is faster, you're not alone.

But the solution is not discounting or lowering your fees.

It's changing how you frame and structure them.

The Core Framework You'll Learn

Introducing The Legal Value Stack

Instead of asking yourself, "How long will this take me?" you'll learn to assess:

What outcome is at stake?
What risk is being transferred?
What level of judgment is required?
How urgent or high-pressure is the matter?
How dependent is the client on your guidance?

AI may reduce execution time, but it rarely has an impact on these critical factors.

Your pricing should reflect that.

This session is designed to change how you approach pricing, not just how you calculate your bills.

What this means for your practice

When you price only based on time:

Faster work feels harder to charge for
Clients question invoices
Discounting increases
Profit quietly erodes

VS

When you price based on value/risk:

Pricing conversations become easier
Clients gain certainty
Write-offs decrease
Profit margins improve

This workshop shows you how to make this shift clearly and ethically

Who Should Attend

This program is ideal for:

Solo and small firm lawyers
Partners and practice leaders
Lawyers integrating AI into their workflows
Anyone concerned about maintaining profitability in an AI-enabled practice

No prior knowledge of AI tools or alternative pricing is required.

Why $75?

This workshop delivers:

A structured pricing framework you can reuse on every matter
Language you can use immediately in client conversations
A practical model that reduces discounting and pricing anxiety
1 hour of CLE credit (ask us about credit in your jurisdiction)

One correctly priced matter more than covers the registration fee.

Program Details

Title: Pricing Legal Work in an AI-Enabled World: How to Get Paid What You’re Worth When Legal Work Is Faster Than Ever

Format: Live 60-minute webinar

Credit: 1 hour of professionalism credit for Ontario and BC. Contact us for information if you’re in a self-reporting jurisdiction

Delivery: Practical, framework-driven, lawyer-focused

Recording: Available to registered attendees

Cost: US$75

Frequently Asked Questions

Is this just about AI tools?
No. This session is about pricing strategy and profitability.

Will I get practical tools or just theory?
You'll receive a clear, repeatable framework you can apply immediately.

What if I can't attend live?
Replay access is included with your registration.

Is this relevant if I still bill hourly?
Especially! This workshop addresses how to adapt when hourly billing becomes harder to defend.

Don't Risk Your Revenue

AI is changing how legal work is delivered.

The firms that thrive will not be the fastest. They'll be the ones who price their value clearly and confidently.

If you want a sustainable approach to pricing in an AI-enabled world, this session is for you.

About Gimbal

Karen and David coach legal professionals to be as great at running their businesses as they are at practicing law. After more than 20 years practicing law, they founded Gimbal Consulting and have helped thousands of lawyers build successful practices without working as hard.

They are the authors of the best-selling Power Zone Playbook for Lawyers, Global Advisors to the International Institute of Legal Project Management, and fellows of the College of Law Practice Management.